Paws Print

Designing for impact: connecting shelters, citizens, and causes.

June 2023

Through design research and prototyping, we created apps that improved daily workflows for shelters and encouraged community involvement. The focus was clarity, usability, and social impact.

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Project Overview

Project Overview

Project Overview

Project Overview

This project was carried out in collaboration with the University of Washington to address Argentina’s growing stray dog and cat crisis. Shelters and organizations faced challenges due to overwhelming animal numbers, financial constraints, and lack of staff, which made daily management unsustainable. Solution: two mobile applications - one managing tasks, and another to connect citizens, encouraging.

Role & Process

As Lead UX/UI Designer, I worked with a multidisciplinary team of students, a product manager, and a product owner. My responsibilities included conducting qualitative and quantitative research (user interviews, surveys, competitor analysis), mapping user flows, and creating wireframes and prototypes.




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Deliverables

  • Research (user interviews, surveys, competitor analysis).

  • User flows and information architecture.

  • Low- and mid-fidelity wireframes.

  • Usability testing sessions and insights documentation.

  • Final design system guidelines (colors, typography, components).

Outcome

The project delivered two validated mobile app prototypes:

  • A management app for shelters and organizations, designed to optimize daily activities despite staff limitations.

  • A citizen-focused app, enabling donations and volunteer participation.

‹ Brand Alignment